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A Digital content writer or web content writer is a person who specializes in providing relevant content for Digital Marketing. Every website has a specific target audience and requires a different type and level of content. Content should contain words (keywords) that attract and retain users on a website.
Responsibilities:
Management & Organization:
- Develop unique and engaging content to meet in-house and clients’ multiple requirements
- Create a wide variety of content across industry verticals like case studies, corporate brochures, emails, blogs, articles, social media snippets, and more
- Create social media and search engine optimized content
- Communicate effectively with clients, meet strict deadlines, and follow clients' editorial guidelines
- Bachelor’s Degree with preferred Major in English, Journalism, Marketing, Advertising or Communications
- Knowledge of website marketing and search engine marketing
- Knowledge of information gathering, planning, and organizing methods and principles
Ideal Candidate:
- Strong understanding of document formatting and presentation techniques
- Exceptional written and oral communication skills in English
- Ability to write in a variety of formats and styles for multiple audiences
- Superior attention to detail
- Exceptional interpersonal skills, with a focus on rapport-building, listening and interviewing skills
- Ability to analyze target audience and to present ideas in user-friendly language
- Highly self-motivated
- Proven analytical and problem-solving abilities
- Ability to effectively prioritize and execute tasks in a high-pressure environment
- Exceptional customer-service orientation
- Excel in a team-oriented, collaborative environment
Experience: 2 to 5 Years
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